Emerging Technologies: AI, Automated Decision-Making, & Neurotechnology
Overview
The 2026 CCPA/CPRA amendments have fundamentally changed how California businesses use algorithms. If your business uses technology to automate decisions, such as screening resumes, determining creditworthiness, or personalizing consumer pricing, you are likely subject to new pre-use notices and mandatory opt-out rights. GRC Privacy Solutions helps you inventory your automated decision making technology ("ADMT") assets, classify "significant decisions," and build the necessary intake workflows to honor consumer rights. We ensure your automation isn't just efficient, but also legally defensible and transparent.
From generative AI to predictive analytics, the regulatory net is tightening. Beyond California, the Colorado AI Act (effective 2026) and the EU AI Act now impose a "duty of care" to prevent algorithmic discrimination. We provide specialized AI Risk Assessments that evaluate your models for bias, data leakage, and compliance with the 2026 standards. Whether you are a "developer" of AI or a "deployer" using third-party tools, we help you implement a robust governance framework that includes model documentation, bias testing, and human-in-the-loop oversight protocols.
Neurotechnology is a form of technology that collects or processes neural data. It represents the next frontier of sensitive information. As these technologies move from clinical settings into consumer and workplace environments, they trigger heightened protections under laws like the Colorado Privacy Act, which now explicitly classifies neural data as sensitive. We assist firms in navigating this highly sensitive area by developing specialized privacy impact assessments ("PIAs") and "informed consent" mechanisms that address the unique cognitive and biological risks associated with brain-computer interfaces and biometric monitoring.
Strategic Compliance and Impact Assessments Modern privacy laws now mandate formal risk assessments for any "high-risk" processing, which almost always includes AI and profiling. GRC Privacy Solutions doesn't just provide a checklist; we deliver comprehensive data protection impact assessments ("DPIAs") that weigh the benefits of your technology against potential risks to individual rights. By embedding "Privacy by Design" into your tech stack today, we help you avoid the costly "re-engineering" or regulatory fines that come from launching unvetted automated systems.